Former General Motors design director Tom Peters is confident his team did the best job possible when forming the sixth-generation Chevrolet Camaro’s exterior design.
The Camaro has been losing ground against the Ford Mustang and Dodge Challenger in recent years. Some critics have blamed the Camaro’s exterior design for slumping sales.
The controversy peaked when the Camaro was refreshed in 2019, adding a massive grille (pictured) that some found objectionable. The company quickly changed course, however, and hastily readied another refresh for 2020 that adopted the more well-received front styling of an SS show car created for SEMA.
Speaking to Muscle Cars and Trucks, Peters said he would not change a single thing in hindsight, despite lackluster sales.
“We wanted to add more sculpture, more flavor, and more unique shape,” he said, referring to the sixth-generation model.
Camaro sales slid to 24,516 units in the first half of the year, while the Mustang dropped to 38,542 deliveries and the Challenger fell by 23 percent to 28,668 units. As the numbers show, all three pony cars are experiencing waning demand so far this year.